DomainCentral changes name to Fluccs

Not sure what has happened, but in the registry reports the name of:
Domain Central Australia Pty Ltd
has changed to:
Fluccs – The Australian Cloud Pty Ltd

Doing some digging, NameSpace owns both DomainCentral and Fluccs plus a few other registrars such as EuroDNS, so it seems like they are in the process of potentially rebranding DomainCentral to Fluccs. I have not heard of any announcements to this as yet but since this names has been changed but I assume one will be forthcoming.