Luck Definitely Plays A Part!

I’m a great believer in the adage that “luck is when preparation meets opportunity”.

Quite a few people have said to me that I’m lucky because I’ve sold lots of domain names (compared to most others in the Australian market place).

The simple fact is that I have prepared myself to meet the opportunities that come my way. And if those opportunities are not immediately forthcoming, then I make them happen. So call it luck if you like. 😉

I don’t believe that there are secrets to success – just ingredients. These are my main ones:

  • A great range of “stock” in every department.
  • Never stock “contraband” i.e. trademarked domains.
  • Understand and observe the regulator’s rules (even if I don’t like or agree with some of them).
  • Attractive pricing. I have never been “greedy”; or tried to milk every dollar out of a potential sale.
  • Prepared to offer terms (if necessary) to make a deal happen. Win / win.
  • Excellent customer service and communication.
  • Ongoing promotions, awareness and education. Help others wherever possible. This blog has been invaluable in that regard.

Speaking Of Luck

Yesterday I confirmed the sale of the premium domain name Luck.com.au. This was acquired by an astute investor.

In my opinion, this is one of the best 4 letter domains in the marketplace. Huge opportunities in the gambling sector – and also as a “brandable” domain name in its own right.

Congratulations and well done to the buyer.

Ned O’Meara – 30th January 2017

 

3 thoughts on “Luck Definitely Plays A Part!

  • Avatar
    January 30, 2017 at 9:09 am
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    Luck.com.au is an exceptional domain name. Nice sale.

    Jeff

  • Avatar
    January 30, 2017 at 1:41 pm
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    “Quite a few people have said to me that I’m lucky because I’ve sold lots of domain names”

    Those people don’t know a good domain from a bad one (lots of people like that, very hard to know the difference). That is why they think it is luck that their domains don’t sell like yours.

  • Luke Summers
    January 30, 2017 at 4:49 pm
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    A similar phrase that I like: “the harder I work, the luckier I get!” 😉

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