Today we have a guest post from Luke Smorgon. Apart from being a well-known and successful digital entrepreneur at Transpire, Luke is a serious domain investor. He recently experienced a situation that many domain purchasers / investors have experienced in their career – an inadvertent spelling mistake affecting their purchasing decisions. And he has been decent enough to share this blooper with us!
Some lessons in life can cost a lot more than others.
I thought I picked up a tidy bargain on Drop last week with accomodate.com.au.
A nice little domain that fits well into my portfolio of single word verbs.
Unbeknownst to me, something was slightly astray on this one.
I received a concerned call from a close mentor and domain veteran worried I had made a terrible and expensive mistake.
In case you hadn’t picked it up yet (as I certainly hadn’t!) the correct spelling of the word is “accommodate”. Yep, two “m’s” not one.
I’ve never been interested in misspellings and instead focus on domain names which have strong potential to make a strong, memorable, recognisable brand.
Now there is another party who was very interested in this very domain, who placed a bid on Netfleet for $2,700 (but strangely didn’t put a bid on Drop for some reason).
Netfleet Screenshot from 29th November 2019
I only put a bid on Drop, and ‘won’ the domain for $50.
I’d consider this a cheap price for a valuable lesson to always double check your domain name for correct spelling!
I’d love to all celebrate some failures and what we’ve learned, if you care to share a story about when you slipped up?
Luke Smorgon – 4th December 2019