I always have a chuckle when I remember that scene in Crocodile Dundee where Mick gets held up by a mugger with a flick knife, and instead of flinching, he instead pulls out his big Bowie knife and says:
That’s not a knife … THAT’s a knife!
So what does that have to do domain name sales? Well, I get pretty excited about some of the sales that happen in our local .au market (and I’ve been an interested party in more than a few). But nothing compares to the sales in the dot com extension.
One domain investor in particular is an absolute legend when it comes to selling domain names for top prices. His name is Garry Chernoff, and he was again featured in Ron Jackson’s DN Journal’s Top 20 Chart this week. The domain in question was Drink.com – and it was sold for a cool $US500,000 (about $AUD700,000).
From my observations, Garry is simply one of those “strong sellers”. He doesn’t have to sell a domain unless he gets his price – and he’s prepared to wait until the right buyer comes along. And with all the interest in dot com domains being shown from China, prices have been on the rise this year. So he is definitely getting a few sales away!
What Lessons Are There For Us Aussies?
If you’ve got a good com.au domain name – particularly a one word generic or brandable (and it’s in the dictionary), become a strong seller.
Because once you let it go, it’s gone – and you can’t replace it.
Best wishes for your online success! 🙂